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February 26, 2013

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Nokia pins hopes on a cheaper smartphone

NOKIA has unveiled a cheaper model in its Lumia smartphone range, powered by Microsoft's Windows phone software, as it tries to regain dominance in emerging markets.

The Finnish cellphone maker, until recently the world's largest maker of phones, said yesterday the new Lumia 520 will start at 139 euros (US$184), before phone-company subsidies.

That compares favorably with Apple's two-year-old iPhone 4, US$450 before subsidies. However, smartphones running Google's Android software are available for less than US$100.

Nokia said it will start selling the phone soon in Asia, Europe, Latin America and Africa, and T-Mobile USA intends to sell it at some unspecified date.

Nokia was the world's third-largest maker of smartphones last year, according to research firm IDC, but most of its sales consist of older, simpler non-Windows smartphones.


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