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Telco opens online app store
CHINA Unicom officially launched an application store for cell phone users, except iPhone owners, yesterday as the telco joined Apple, China Mobile, Google and Nokia in the increasingly competitive online store business.
The telco's application store is based in Shanghai, which will boost local Internet and mobile market, because the mobile penetration rate in the city is 110 percent, double the national level, said Ai Baojun, Shanghai's vice mayor. He added that this offers a promising environment for China Unicom.
Its WoStore offers more than 2,000 applications in six categories - games, tools, entertainment, phone themes, lifestyle and reading. But the store trails those run by Apple which has 300,000 apps and Google's Android with more than 100,000 apps.
WoStore supports phones of 11 brands, including Nokia, Samsung, Sony Ericsson, ZTE, HTC, and Coolpad. Users of iPhones have to download applications through the App Store operated by Apple Inc, according to China Unicom, the country's No. 2 telco.
"The mobile Internet market has a huge market potential, much bigger than the traditional PC market, thanks to the popularity of mobile phones with lower costs and location-related services," said Lee Kaifu, founder of Innovation Works, a Beijing-based angel investment firm, and a former Google China president.
By 2012, China's handset users will grow from 800 million now to 1.2 billion and 55 percent of them are expected to buy online apps through the stores, according to China Unicom.
Chang Xiaobing, China Unicom's chairman, and Shanghai mayor Han Zheng were also present at the opening ceremony of the store.
The telco's application store is based in Shanghai, which will boost local Internet and mobile market, because the mobile penetration rate in the city is 110 percent, double the national level, said Ai Baojun, Shanghai's vice mayor. He added that this offers a promising environment for China Unicom.
Its WoStore offers more than 2,000 applications in six categories - games, tools, entertainment, phone themes, lifestyle and reading. But the store trails those run by Apple which has 300,000 apps and Google's Android with more than 100,000 apps.
WoStore supports phones of 11 brands, including Nokia, Samsung, Sony Ericsson, ZTE, HTC, and Coolpad. Users of iPhones have to download applications through the App Store operated by Apple Inc, according to China Unicom, the country's No. 2 telco.
"The mobile Internet market has a huge market potential, much bigger than the traditional PC market, thanks to the popularity of mobile phones with lower costs and location-related services," said Lee Kaifu, founder of Innovation Works, a Beijing-based angel investment firm, and a former Google China president.
By 2012, China's handset users will grow from 800 million now to 1.2 billion and 55 percent of them are expected to buy online apps through the stores, according to China Unicom.
Chang Xiaobing, China Unicom's chairman, and Shanghai mayor Han Zheng were also present at the opening ceremony of the store.
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