Weibo earnings reach US$4.2 million in Q2

By Ding Yining | August 19, 2015, Wednesday |

Online Edition

SINA'S microblogging site Weibo.com said earnings in the second quarter reached US$4.2 million, against a net loss of US$15.5 million a year earlier, with strong mobile marketing income.

Revenue in the three months ended June 30 climbed 39 percent to US$107.8 million, beating Bloomberg's estimate of US$104.8 million, thanks to higher advertising income, according to a stock exchange filing today.

Advertising income jumped 47 percent from a year ago to US$87.9 million and mobile advertising revenue made up 62 percent of overall advertising income.

The number of monthly active users of Weibo added 36 percent to 212 million by the end of June, as Weibo has been driving partnership with television programs and movie to encourage user activity, and users from smart devices contribute as many as 85 percent of overall active user base.

Business IT weibo

About Us
|
Terms of Use
|
RSS
|
Privacy Policy
|
Contact Us
|
Shanghai Call Center: 962288
|
Tip-off hotline: 52920043

沪ICP证：沪ICP备05050403号-1
|
互联网新闻信息服务许可证：31120180004
|
网络视听许可证：0909346
|
广播电视节目制作许可证：沪字第354号
|
增值电信业务经营许可证：沪B2-20120012

Weibo earnings reach US$4.2 million in Q2

Email this to your friend