Xiaomi eyes Redmi to boost share
Print Edition
XIAOMI Corp, which has already sold over 110 million Redmi handsets, aims to tap the low-cost brand more to offer video, social and game applications to lure young consumers, the firm said yesterday.
The Redmi model, which debuted in 2013 and costs less than 1,000 yuan (US$150), is attractive to its users aged between 20 and 29 years. They like using the video, social, games, reading and picture apps. Their favorite applications are iQiyi, WeChat and Yidian, according to Xiaomi.
Xiaomi, which is facing challenges from rivals Huawei, Vivo and Oppo, aims to grab market share through the low-cost Redmi.
Xiaomi, which formerly focused on Internet promotions, has opened more offline stores and outlets to tap into the domestic market, following rivals such as Huawei and Oppo. Xiaomi has also invested in various sectors to establish an eco-system.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 娌狪CP璇侊細娌狪CP澶05050403鍙-1
- |
- 浜掕仈缃戞柊闂讳俊鎭湇鍔¤鍙瘉锛31120180004
- |
- 缃戠粶瑙嗗惉璁稿彲璇侊細0909346
- |
- 骞挎挱鐢佃鑺傜洰鍒朵綔璁稿彲璇侊細娌瓧绗354鍙
- |
- 澧炲肩數淇′笟鍔＄粡钀ヨ鍙瘉锛氭勃B2-20120012
Copyright 漏 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
