Xiaomi tops smartphone market in Q2
Print Edition
CHINESE handset maker Xiaomi overtook tech giant Samsung Electronics Co to become China’s top-selling smartphone brand in the second quarter, according to figures released yesterday.
Though little known in the West, Xiaomi sold 15 million smartphones in China in the period, more than a threefold surge from a year earlier. It surpassed Samsung, which had held the top spot for more than two years, as well as local brands Lenovo and Huawei, market research company Canalys said.
During the April-June quarter, Samsung’s China smartphone sales fell to 13.2 million units from 15.5 million a year earlier. Lenovo trailed Samsung by a margin of 2 million units.
Xiaomi sells nearly all of its smartphones on China’s mainland, but strong growth there was enough to lift it to a top-five position in terms of global sales in the period from nowhere in 2013.
Last week, another market research firm Strategy Analytics said that Xiaomi became the world’s fifth-largest smartphone vendor for the first time in the second quarter, surpassing LG Electronics.
Canalys said China was the world’s largest smartphone market in the second quarter, with nearly four in every 10 smartphones sold there.
Jingwen Wang, an analyst at Canalys, said Xiaomi’s rise was thanks to its competitive prices and focus on its own mobile software known as MIUI.
Samsung reported last week its lowest quarterly profit in two years for the April-June quarter, partly blaming a slowdown of cheap smartphone sales in China.
Samsung and Apple Inc were the only non-Chinese vendors among the top-10 smartphone brands in China. Apple sold 6.8 million iPhones in the second quarter, up 58 percent from a year earlier, Canalys said.
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