3D television set to reach out to public
By Peter Svensson |
January 8, 2010, Friday
|
Print Edition
Print Edition
THIS is the year 3D television could become the hot new thing: Updated sets and disc players are coming out, and 3D cable channels are in the works.
But it's not clear the idea will grab mainstream viewers. Besides having to buy new TVs, people would have to put on special glasses to give the picture the illusion of depth. That limits viewing to times when viewers can sit down and focus on a movie or show.
It's one thing to put on the glasses in a theater, but "at home, you're with other people in the living room, running to the kitchen and doing other things," said Greg Ireland of research firm IDC.
The biggest TV makers began revealing their 3D models on Wednesday before the official opening of the International Consumer Electronics Show in Las Vegas.
Tim Baxter, president of Samsung Electronics Co's consumer division, said 10 to 14 percent of the roughly 35 million TVs sold in the United States this year will be 3D-capable.
Samsung is determined to make 3D a feature on its more expensive TVs this year. It's teaming up with DreamWorks Animation SKG Inc to make the Blu-ray 3D version of the movie "Monsters vs. Aliens" an exclusive for buyers of Samsung's 3D TVs.
Panasonic Corp said it will debut four 3D sets this spring, but they won't be LCD sets, the most common type of flat panel. Panasonic is using plasma panels, saying viewing quality will be superior.
Sony Corp said its 3D sets will be out this summer. LG Electronics Inc is to introduce 47-inch and 55-inch TVs in May.
Cable network ESPN plans to have its channel running in time to show World Cup football matches in 3D on June 11.
But it's not clear the idea will grab mainstream viewers. Besides having to buy new TVs, people would have to put on special glasses to give the picture the illusion of depth. That limits viewing to times when viewers can sit down and focus on a movie or show.
It's one thing to put on the glasses in a theater, but "at home, you're with other people in the living room, running to the kitchen and doing other things," said Greg Ireland of research firm IDC.
The biggest TV makers began revealing their 3D models on Wednesday before the official opening of the International Consumer Electronics Show in Las Vegas.
Tim Baxter, president of Samsung Electronics Co's consumer division, said 10 to 14 percent of the roughly 35 million TVs sold in the United States this year will be 3D-capable.
Samsung is determined to make 3D a feature on its more expensive TVs this year. It's teaming up with DreamWorks Animation SKG Inc to make the Blu-ray 3D version of the movie "Monsters vs. Aliens" an exclusive for buyers of Samsung's 3D TVs.
Panasonic Corp said it will debut four 3D sets this spring, but they won't be LCD sets, the most common type of flat panel. Panasonic is using plasma panels, saying viewing quality will be superior.
Sony Corp said its 3D sets will be out this summer. LG Electronics Inc is to introduce 47-inch and 55-inch TVs in May.
Cable network ESPN plans to have its channel running in time to show World Cup football matches in 3D on June 11.
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