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May 17, 2016

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Asia’s budget airlines form alliance

EIGHT budget airlines from Southeast Asia, Japan and Australia said yesterday that they have formed what they called the world’s largest alliance of low-cost carriers, enabling customers to book connections using a shared platform.

The announcement comes at a time of increased popularity for budget carriers in Southeast Asia.

“Customers will be able to view, select and book the best-available airfares on flights from any of the airlines in a single transaction, directly from each partner website,” said the statement.

Value Alliance brings together Singapore Airlines’ medium to long-haul budget wing Scoot, the Philippines’ Cebu Pacific, South Korea’s Jeju Air, Thailand’s Nok Air and NokScoot, Tigerair Singapore, Tigerair Australia and Japan’s Vanilla Air.

The alliance will serve more than 160 destinations with a collective fleet of 176 aircraft, the statement said.

“Value Alliance is a clear example of how (budget airlines) can accomplish more by working together than we can individually,” said Cebu Pacific CEO Lance Gokongwei.

Members of the alliance together served more than 47 million travelers last year, according to the statement.

Shukor Yusof, founder of Malaysia-based aviation consultancy Endau Analytics, said the alliance will benefit carriers more than passengers.

“The idea would be to align fares so there will not be too much disparity between the different carriers ... I suspect that no longer will you be able to get airfares that cost less than a jug of beer,” he said.




 

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