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December 12, 2013

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Flying into e-commerce

China Eastern Airlines now sells fruits and fresh products on its e-commerce site after officially launching it yesterday.

The Shanghai-based carrier operated a charter flight to transport its first batch of 108 tons of cherries and blue­berries from Chile to the city, and buyers were able to buy them via its website yesterday.

The airline aims to enter the e-commerce and local courier market.

“The flight marks China Eastern Airlines becoming a modern logistic service provider and not just a traditional carrier,” said Fu Damo, deputy director of its e-commerce department.

 




 

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