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Creativity festival
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A PROMOTION event for the Great Festival of Creativity was held by the British Consulate in Hangzhou last week, attracting over 400 guests from businesses and government.
The festival will take place from March 2 to 4 in the scenic city and will demonstrate the best of British creativity and the role it plays in creating a competitive advantage in today’s world.
The festival is to support British businesses looking to secure opportunities and growth in China.
More than 500 leading UK companies in innovation, technology, design, film, education, health care and luxury goods will use the festival to promote how British creativity can help other businesses innovate and grow.
As well as building business leads, delegates will have the chance to attend talks and seminars throughout the three days, gaining insight about how global businesses can be more creative to address future challenges.
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