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E-commerce bylaw
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The Hangzhou government approved draft regulations on Internet transactions recently. The bylaw is expected to be the country鈥檚 first on e-commerce regulations.
Hangzhou is home to 29,725 e-commerce websites, including such giants as Tmall.com and Taobao.com. They have more than 9 million online shops. Sales reached more than 2 trillion yuan (US$328 billion) last year.
However, consumer complaints over goods purchased online have also increased sharply in recent years. Local consumer rights protection authorities received 28,651 complaints in the first 10 months last year and 276 illegal cases have been investigated.
The draft regulations require all online shops to register with industrial and commercial administrations, provide business information to the platform operator and show their business licenses on the homepage of their online shops. A third-party platform should provide a link to a shop owner鈥檚 business license and store transaction data for at least two years.
Shops will be fined up to 20,000 yuan for forcing buyers to delete negative comments through repeated phone calls or verbal threats. Online shoppers are entitled to a full refund as long as their purchased goods are returned within seven days.
The regulations are expected to take effect on March 15, World Consumer Rights Day.
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