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Fair tries to interest locals in latest art
By Xu Wenwen |
May 28, 2013, Tuesday
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Print Edition
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MORE than 20,000 people attended the recent Sixth Hangzhou Art Fair that overwhelmingly featured contemporary art, which is still rather new to the city.
The four-day event at the Zhejiang World Trade International Exhibition Center showcased thousands of works displayed over 8,400 square meters. Works were provided by more than 50 galleries, art studios and sellers of reproductions and artistic objects.
Works included oil paintings, ink-wash paintings, prints, porcelain, glass and other sculpture and jewelry.
Big names included Japanese artists Yayoi Kusama and Takashi Murakami, Russian artist Khalim Lee, French artist Christian Poirot and local artist Wang Donglin.
The slogans of the event were "Everybody Is An Artist" and "Let's Take Art Home."
The event sold affordable reproductions and interesting design objects.
"The fair aims to merge art into life and encourage citizens to pursue art,' says Niu Jun, the director of the Hangzhou Bureau of Culture, Radio, TV, Film, Press and Publication.
The fair was sponsored by the bureau, the Hangzhou Cultural and Creative Office and the Hangzhou Daily Group.
The booth of Petit Musee de L'art, a store based in Shanghai, was flooded by visitors examining inexpensive items such as human-shaped candlesticks, music boxes with visible gears and paintings on small pieces of wood.
"Our store aims to provide affordable art to ordinary people and Hangzhou locals are interested," says Xiao Ke, the executive director of the store.
The event included the Chinese Contemporary Handicraft Exhibition, which displayed porcelain, glass and jewelry artworks in contemporary and creative style. Items averaged several thousands of yuan.
"People cannot show a painting everywhere, but they can wear jewelry everywhere, which is another way of conveying art," says Wang Zhenghong, the deputy director of jewelry design department of the China Academy of Art, and the curator of the jewelry exhibition.
Reasonably priced pieces were selected for the fair. More than 50 of Wang's pieces were sold.
The Chinese Print Painting Invitational Exhibition, also part of the art fair, was popular, offering items in small sizes at affordable prices. Many orders were received during the fair.
Large-sized and costlier contemporary art paintings did not sell as well.
"Hangzhou people's understanding of contemporary art is as well developed as that of people in Shanghai and Beijing," says Wang Jing, art agent of the Hangzhou Fayi Art and Culture Co.
Locals tend to choose traditional works over contemporary works if the prices are comparable.
Agrees Xu Yiying, the owner of Inna Contemporary Art Space in Hangzhou,
"Now locals spend more time viewing contemporary art, which is good, but they haven't yet accepted the concept of contemporary art, which takes time," says Xu.
The four-day event at the Zhejiang World Trade International Exhibition Center showcased thousands of works displayed over 8,400 square meters. Works were provided by more than 50 galleries, art studios and sellers of reproductions and artistic objects.
Works included oil paintings, ink-wash paintings, prints, porcelain, glass and other sculpture and jewelry.
Big names included Japanese artists Yayoi Kusama and Takashi Murakami, Russian artist Khalim Lee, French artist Christian Poirot and local artist Wang Donglin.
The slogans of the event were "Everybody Is An Artist" and "Let's Take Art Home."
The event sold affordable reproductions and interesting design objects.
"The fair aims to merge art into life and encourage citizens to pursue art,' says Niu Jun, the director of the Hangzhou Bureau of Culture, Radio, TV, Film, Press and Publication.
The fair was sponsored by the bureau, the Hangzhou Cultural and Creative Office and the Hangzhou Daily Group.
The booth of Petit Musee de L'art, a store based in Shanghai, was flooded by visitors examining inexpensive items such as human-shaped candlesticks, music boxes with visible gears and paintings on small pieces of wood.
"Our store aims to provide affordable art to ordinary people and Hangzhou locals are interested," says Xiao Ke, the executive director of the store.
The event included the Chinese Contemporary Handicraft Exhibition, which displayed porcelain, glass and jewelry artworks in contemporary and creative style. Items averaged several thousands of yuan.
"People cannot show a painting everywhere, but they can wear jewelry everywhere, which is another way of conveying art," says Wang Zhenghong, the deputy director of jewelry design department of the China Academy of Art, and the curator of the jewelry exhibition.
Reasonably priced pieces were selected for the fair. More than 50 of Wang's pieces were sold.
The Chinese Print Painting Invitational Exhibition, also part of the art fair, was popular, offering items in small sizes at affordable prices. Many orders were received during the fair.
Large-sized and costlier contemporary art paintings did not sell as well.
"Hangzhou people's understanding of contemporary art is as well developed as that of people in Shanghai and Beijing," says Wang Jing, art agent of the Hangzhou Fayi Art and Culture Co.
Locals tend to choose traditional works over contemporary works if the prices are comparable.
Agrees Xu Yiying, the owner of Inna Contemporary Art Space in Hangzhou,
"Now locals spend more time viewing contemporary art, which is good, but they haven't yet accepted the concept of contemporary art, which takes time," says Xu.
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