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January 1, 2011

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Industrial park marks 15th anniversary with great results

THE Xinzhuang Industrial Zone in southwest Shanghai celebrated its 15th anniversary this month, with a record of considerable achievement.

The park reported industrial sales of about US$6.7 billion last year and export value of US$1.695 billion. It now ranks No. 1 in generating tax revenues among Shanghai's city-level industrial parks.

Zone officials are not content to rest on their laurels. They are busy planning for more expansion.

In December another 10 new companies signed deals to locate in the park, and 10 others signed agreements to expand existing facilities or increase investment. The combined investment of all 20 deals totals US$770 million, with an aggregate production value estimated at 10 billion yuan (US$1.5 billion) once all are up and running.

Covering 18 square kilometers, the zone has four leading industries: electronic information systems, large technical equipment, eco-friendly cars and auto parts, and advanced industrial materials.

Jin Huiming, director of the management committee of the industrial zone, said the new projects include a cloud computing operation valued at US$25 million and a US$161 million LED lighting development business.

Among other projects, the Shanghai branch of the China Huadian Corp is investing US$147 million to upgrade the industrial zone's heating and power generation networks.

Rotterdam-based Hunter Douglas Group and Germany conglomerate Voith AG will invest US$30 million each to locate their regional headquarters in the park. Both companies have operated in the zone for several years, Jin said.

"We met with the two companies several times to discuss their development potential and heard that they were considering setting up their Greater China headquarters here," he said. "So we offered them preferential treatment, and after several rounds of negotiations, they agreed."

Austria Technologie & Systemtechnik (AT&S), one of the leading printed circuit board makers in Europe, will invest US$102 million to build its third plant in the zone, according to its latest deals signed with the park.

AT&S constructed its first plant in the industrial zone nine years ago, achieving profit after only six months. A second US$200 million plant went into operation in 2006.

AT&S's investment is Austria's largest in China to date. Investment in Xinzhuang accounts for more than half of the company's investment in the nation.

Meanwhile, France-based Schneider Electric, which specializes in energy management, will soon join the list of the top global 500 companies doing business in the zone.

The Xinzhuang Industrial Zone is a municipal-level industrial zone approved by the Shanghai government in 1995. About three-quarters of its land area is devoted to industrial use. The zone has become a primary investment magnet for overseas businesses. By the end of 2009, it has attracted 683 foreign-invested projects valued at US$6.162 billion.

There are three regional corporate headquarters in the park and 33 research and development centers.

Looking ahead to its next 15 years, Jin said the park want to play an intermediary role in helping integrate industries in the zone.

For example, Sunwin Bus Corp. will team up with Voith, which excels in motor drive technology, and chemicals group Evonik Degussa (China) Co has innovative technologies that can be applied to the construction-materials business of Hunter Douglas The park will also step up efforts to expand the development of optical electronics, microelectronics and aerospace industries.




 

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