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Chloe's new concept flagship store to open

FRENCH luxury brand Chloe opened its first concept flagship store in Asia last week at Citic Square, Shanghai, after its Paris flagship on the Rue Saint-Honore. The 300-square-meter, two-floor Shanghai store is all about the brand's new attitude, designed by famous interior designer Joseph Dirand, who was inspired by the aura of the 1970s sensible and lingering Chloe female style. The interior brings a new expression of understated luxury with abundant light, graceful decorations and ivory hues. In order to celebrate the new concept store, Chloe has organized a fun and relaxing opening party where the guests are invited to a treasure hunt through an invitation that's a mysterious key. Guests are invited to open Chloe boxes placed in different corners and gather gifts to complete the hunt. Garments, bags, shoes and accessories from the spring/summer 2013 collection are available in the store and a special "Alice'' handbag in an exclusive golden ginger color is available, with a sales limit of only 25 to commemorate the new store's opening.

Transformational show on Madonna

W Hotels Worldwide and Glaceau Vitaminwater in partnership with Rock Paper Photo present Madonna: A Transformational Exhibition at 1/F, Three on the Bund from today to Sunday (12pm to 10pm). The exhibition on the global tour has included stops at W Paris - Opera, W Singapore - Sentosa Cove, W Bangkok and W New York - Times Square in the past six months. The exclusive traveling, multi-media exhibition features never-before-seen photographs of the music and fashion legend's iconic 1980s street style shot by celebrated photographers Richard Corman and George DuBose. The photos are being shown for the first time to the public in Chinese mainland. Photos are available for purchase at www.rockpaperphoto.com.




 

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