Related News
New MICE ambassadors appointed
By Lu Feiran |
October 19, 2010, Tuesday
|
Online Edition
Online Edition
SHANGHAI appointed nine "MICE ambassadors" today, who are expected to draw more international conferences to the city.
The "ambassadors" are experts in different fields, such as medical care, arts, education and meteorology. They include Tang Xu, director of the Shanghai Meteorological Bureau, and Yu Lizhong, president of East China Normal University.
Christophe Lajus, area general manager of the Crowne Plaza Hotels Shanghai, was the only foreigner among the nine, said the Shanghai Tourism Administration today.
"The 'ambassadors' have strong influence in their industries, which is very precious to us," said Cheng Meihong, deputy director of the administration. "We expect that they will promote Shanghai's image and the city's ability as a host."
Shanghai started appointing "MICE ambassadors" in 2006. During the past three years, the city held more than 20 big international conferences and more than 100 seminars. The participants stayed in city for four to five days on average, bringing more than US$20 million in revenue to the city, according to the administration.
The "ambassadors" are experts in different fields, such as medical care, arts, education and meteorology. They include Tang Xu, director of the Shanghai Meteorological Bureau, and Yu Lizhong, president of East China Normal University.
Christophe Lajus, area general manager of the Crowne Plaza Hotels Shanghai, was the only foreigner among the nine, said the Shanghai Tourism Administration today.
"The 'ambassadors' have strong influence in their industries, which is very precious to us," said Cheng Meihong, deputy director of the administration. "We expect that they will promote Shanghai's image and the city's ability as a host."
Shanghai started appointing "MICE ambassadors" in 2006. During the past three years, the city held more than 20 big international conferences and more than 100 seminars. The participants stayed in city for four to five days on average, bringing more than US$20 million in revenue to the city, according to the administration.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证：沪ICP备05050403号-1
- |
- 互联网新闻信息服务许可证：31120180004
- |
- 网络视听许可证：0909346
- |
- 广播电视节目制作许可证：沪字第354号
- |
- 增值电信业务经营许可证：沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
