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Shanghai Disney Resort signs strategic alliance with CPIC
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Shanghai Disney Resort today signed a strategic alliance with the China Pacific Insurance (Group) Co., Ltd. (CPIC), which will be an insurance sponsor of the resort.
As part of the agreement, CPIC will sponsor the resort’s iconic entertainment, “Ignite the Dream: A Nighttime Spectacular of Magic and Light,” presented nightly at Enchanted Storybook Castle.
“Shanghai Disney Resort is dedicated to providing world-class family entertainment to the people of China, and we are excited to work with CPIC to together create memorable experiences for our guests,” said Philippe Gas, general manager of the resort.
In addition, CPIC will have integrated brand presence in the resort.
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