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Fan fave '2012' opens Friday
"2012," a highly anticipated foreign film among local movie buffs, will debut next Friday as part of a simultaneous global premiere.
It will be the last simultaneously released foreign film in Chinese mainland this year following the Michael Jackson film "This Is It."
The film is the latest from Hollywood director Roland Emmerich, noted for futuristic disaster flicks "Independence Day" and "The Day After Tomorrow."
Local theaters have high expectations for the film's box office potential, as the story line and special effects closely resemble "The Day After Tomorrow."
"The 2004 box office hit 'The Day After Tomorrow' grossed more than US$500 million internationally," said Wu Hehu, deputy director of Shanghai United Cinema Lines, the city's largest cinema chain.
"The film has also generated many loyal Chinese fans of the disaster film genre, who won't miss Emmerich's latest effort."
Zhou Qiong, a manager from Stellar Cinema City, said many fans have been calling the theater these days.
"We plan to open a few more screenings to satisfy the enthusiastic audience," Zhou said.
Starring John Cusack and Amanda Peet, the movie depicts the end of civilization as predicted by ancient Mayan prophecies of apocalypse.
In addition to extended scenes of catastrophe, Emmerich also included a Chinese scene toward the movie's end, when mankind pulls through the hardships -- a tribute to the unyielding spirit of Chinese people during last year's Sichuan earthquake, the producers said.
It will be the last simultaneously released foreign film in Chinese mainland this year following the Michael Jackson film "This Is It."
The film is the latest from Hollywood director Roland Emmerich, noted for futuristic disaster flicks "Independence Day" and "The Day After Tomorrow."
Local theaters have high expectations for the film's box office potential, as the story line and special effects closely resemble "The Day After Tomorrow."
"The 2004 box office hit 'The Day After Tomorrow' grossed more than US$500 million internationally," said Wu Hehu, deputy director of Shanghai United Cinema Lines, the city's largest cinema chain.
"The film has also generated many loyal Chinese fans of the disaster film genre, who won't miss Emmerich's latest effort."
Zhou Qiong, a manager from Stellar Cinema City, said many fans have been calling the theater these days.
"We plan to open a few more screenings to satisfy the enthusiastic audience," Zhou said.
Starring John Cusack and Amanda Peet, the movie depicts the end of civilization as predicted by ancient Mayan prophecies of apocalypse.
In addition to extended scenes of catastrophe, Emmerich also included a Chinese scene toward the movie's end, when mankind pulls through the hardships -- a tribute to the unyielding spirit of Chinese people during last year's Sichuan earthquake, the producers said.
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