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Tourism bureau and SMG sign partnership
By Hu Min |
April 26, 2013, Friday
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Online Edition
Online Edition
THE Shanghai Tourism Bureau today signed a strategic cooperation agreement with SMG to create a powerful tourism promotion platform by pooling resources.
Their cooperation will combine news coverage, digital programs for IPTV, and Internet videos to promote the city's tourist attractions to a broader audience at home and abroad.
"It is an exploration of coordinated development for tourism and culture. We hope it can open a new chapter," said Yang Jinsong, deputy director of the Shanghai Tourism Bureau.
Their cooperation will combine news coverage, digital programs for IPTV, and Internet videos to promote the city's tourist attractions to a broader audience at home and abroad.
"It is an exploration of coordinated development for tourism and culture. We hope it can open a new chapter," said Yang Jinsong, deputy director of the Shanghai Tourism Bureau.
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