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City unveils first luxury outlet near Disneyland

SHANGHAI today unveiled its first luxury outlet project near the Shanghai Disney Resort that’s opening in 2015, and said it will include some 50,000 square meters of retail and restaurant space.

The project, named Shanghai Village, will be next to the Disney resort in the Pudong New Area and 12 kilometers from the district’s international airport.

It’s a joint venture between the European outlet operator Value Retail and the Shanghai Shendi Group, who signed an agreement today.

The village will be home to over 100 international fashion brands, and some 80 percent will be first-tier luxury brands, officials said. At least 10 international fashion brands will open flagship stores at the outlet.

Construction will begin soon on the outlet in the Shanghai International Tourism Resort Zone.

Value Retail built La Vallee Village outlet near the Disneyland in Paris in 1999, and the Shanghai project will use the experience gained to benefit the Shanghai project, said Scott Malkin, chairman of Value Retail.




 

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