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May 29, 2014

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Keeping the score in dating game

DATING agencies will be required to reveal exactly how many couples they bring together, under a new initiative by the city matchmaking association.

This is in a bid to tackle complaints by singles’ parents at a huge matchmaking event at Qingpu District last weekend that some agencies take clients’ cash but fail to find them partners.

Figures will be based on the number of people who have started dating or married someone they met through local matchmaking agencies, said Zhou Juemin, director of the Shanghai Matchmaking Association.

And in an effort to ensure that romance figures are not fabricated, photographs and details of each couple must be available for official scrutiny, Zhou said.

“The actual number should be much higher than our release because many lovebirds are shy about admitting they met through a dating agency,” Zhou said.

“But it will at least help people have a better understanding of the industry,” she added.

Greater transparency in the matchmaking industry was welcomed by some young city residents.

“I don’t trust matchmaking agencies, but if they can provide true figures this may change my impression gradually,” said Wendy Wang, a local white collar worker in her late 20s.

Dating agency figures could be published monthly or quarterly and the service is set to start “very soon,” said Zhou.


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