Jobs serving niche market is on the rise in China
Xie Junying is a wardrobe master.
Her daily routine is to reorganize customers’ wardrobes, helping them throw away unsuitable clothes and give advice on their dressing style. She used to work at a dry-cleaning company, but when delivering laundry she realized many people had no idea how to keep their clothes tidy and well ordered.
To become a wardrobe master, Xie went to Chengdu, capital of southwest China’s Sichuan Province for training and was taught of how to perfectly fold a T-shirt, sweater and trousers, and sort them by color, texture and season.
Most wardrobe masters are paid by the width of a closet — 100 yuan (US$16) or more for each meter. The job is flexible, with no requirements or educational background needed.
Experienced wardrobe masters can be promoted as consultants and take charge of the training and certification of new practitioners. The market turned much larger than Xie had imagined. Her company makes 300,000 yuan a year by cleaning out wardrobes for customers. She even became an online celebrity and obtained a role in a movie.
As society develops, jobs serving niche markets are on the rise in China. Sensitive job seekers and investors can quickly find the new change and grasp business opportunities.
While studying at the Beijing Language and Culture University, Sun Zan took sign language as an elective course, believing it would broaden her career possibilities as more services are needed for the hearing-impaired in China.
About 30 million people suffer from hearing loss in China, according to the World Health Organization. They need interpreters to see a doctor and run errands. “Sign language interpretation is a very promising job,” Sun said.
The silver-haired generation are also finding new life in a new era. In January, Taobao, China’s biggest online marketplace, said it was looking for elderly user-experience specialists. The specialists were said to be responsible for the testing and market survey of products designed for older consumers. The annual salary was up to 400,000 yuan.
The flourishing of new jobs has helped ease employment pressure in recent years, according to the China Association of Employment Promotion. “But these jobs also pose threats as practitioners lack social security and stable income and may lose jobs quickly once the market changes,” it said.
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