Poll finds support for real-name e-businesses
SUPPORTERS outnumbered opponents yesterday in an online poll on introducing a real-name system to register a retail business online after China's commerce authorities issued a draft to solicit public opinion.
Personal information of people applying to start an online store, including their real names and address, will now be required when registering with e-commerce agents, according to a draft regulation published on Friday by the State Administration for Industry and Commerce.
It also said eligible retailers would be approved by the e-trading agents, and the move would regulate trading behavior and protect consumers' rights and interest.
By yesterday, a total of 3,727 Internet users, or 48.9 percent, were in favor of the regulation in an online survey launched by China's leading Web portal, Sina.com., while 43.8 percent of the total 7,608 respondents were opposed.
The poll signaled that the real-name system would be officially introduced, which would raise the registration threshold, said an unnamed representative of Chinese e-commerce giant Alibaba.com Corp.
"This is good news for consumers as it will help prevent Internet trading fraud and encourage online retailers to improve their services," said Chen Jiao, a 27-year-old regular buyer of online goods.
But some opponents expressed concern that the measure could increase retailers' costs.
"It may incur license fees after registering with real names, which would strain many small e-retailers' finances and curb their development given that most of the e-store owners operate on thin profit margins," said Tan Yan, who has run a clothing store in Asia's biggest e-commerce site Taobao.com.
(Xinhua)
Personal information of people applying to start an online store, including their real names and address, will now be required when registering with e-commerce agents, according to a draft regulation published on Friday by the State Administration for Industry and Commerce.
It also said eligible retailers would be approved by the e-trading agents, and the move would regulate trading behavior and protect consumers' rights and interest.
By yesterday, a total of 3,727 Internet users, or 48.9 percent, were in favor of the regulation in an online survey launched by China's leading Web portal, Sina.com., while 43.8 percent of the total 7,608 respondents were opposed.
The poll signaled that the real-name system would be officially introduced, which would raise the registration threshold, said an unnamed representative of Chinese e-commerce giant Alibaba.com Corp.
"This is good news for consumers as it will help prevent Internet trading fraud and encourage online retailers to improve their services," said Chen Jiao, a 27-year-old regular buyer of online goods.
But some opponents expressed concern that the measure could increase retailers' costs.
"It may incur license fees after registering with real names, which would strain many small e-retailers' finances and curb their development given that most of the e-store owners operate on thin profit margins," said Tan Yan, who has run a clothing store in Asia's biggest e-commerce site Taobao.com.
(Xinhua)
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