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August 4, 2021

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Youth driving NEV growth in Guangxi city

Tan Boqian, a resident of Liuzhou City in south China’s Guangxi Zhuang Autonomous Region, is the latest advocate of electric vehicles.

“I bought it in March and drive it to work every day. The journey is about 20 kilometers, and the electric vehicle makes it very economical and eco-friendly,” said the 32-year-old, adding that the battery range of his car is 120km.

Tan’s car, the Hongguang Mini EV, is an all-electric microcar produced by SAIC-GM-Wuling, a joint venture between SAIC Motor, General Motors, and Liuzhou Wuling Motors.

In recent years, as a major production base of SGMW and an important industrial city in Guangxi, Liuzhou has rolled out a series of measures to boost its auto industry and make it a model city in embracing new energy.

Fang Hua, deputy director of the local development and reform commission, said Liuzhou’s infrastructure for new energy vehicles has greatly improved in recent years.

“More than 15,000 parking places for electric cars have been planned across the city, through better use of public spaces in business areas and the interspace between roadside green belts,” Fang said.

Leveraging on a sound policy and a mature manufacturing industry, NEVs are gaining popularity in Liuzhou. As of April, the number of NEVs in the city had reached 92,700 units, and about one in four vehicles running on the roads in Liuzhou is electric-powered.

“It is very convenient to park and charge the NEVs. We can simply open an app to search and find a parking spot nearby,” Tan said.

“Young people need an affordable car for commuting while some families need it as an auxiliary tool for daily commutes. NEVs are also well-received as more cities opt for smart transportation and green economy,” said Xu Bing, director of the planning department of SGMW.

China, the world’s biggest car market, has seen a rising market enthusiasm for eco-friendly cars amid rising awareness of environmental protection and government push.

Sales of NEVs in China more than doubled in the first half of the year as production and demand continued to recover, data from the China Association of Automobile Manufacturers showed.

Total NEV sales hiked 201.5 percent year on year to reach over 1.2 million in the January-June period, equal to total sales in 2019, and the NEV market penetration rate also increased from 5.4 percent at the beginning of the year to 9.4 percent for the first half of the year.

Young people, especially, are driving the trend to embrace NEVs. “Many of my peers and 20-somethings prefer to purchase NEVs and some personalize their car to make it more adorable,” said Tan.

“When I bought my car, I immediately put a lovely cartoon sticker on it so that I can spot it on the street right away.”

As a leading NEV manufacturer in Liuzhou, SGMW’s sales of small NEVs have exceeded 460,000 units since 2017. Sales growth continued to buck up in the first half this year, with 189,644 units of small NEVs having been sold, exceeding its annual sales last year, according to the company.

Among the Hongguang Mini EV owners, the post-90s generation accounted for 72 percent, and 60 percent were female. They are also the key force driving new growth in businesses such as vehicle refitting and paint jobs.


 

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