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Business Books TOP FIVE US (Aug 14, 2009)
August 15, 2009, Saturday
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Print Edition
Print Edition
1.THE Social Media Bible
Do you tweet, troll, lurk or plurk online? This guidebook to social media will make you a master of the Web.
Lon Safko and David K. Brake | Wiley 2009 | 840 pg. | ISBN: 9780470411551
2.Buyology
Why do you buy what you buy? Chances are, not for the reasons you assume.
Martin Lindstrom | Copyright (c) 2008 by Martin LindstromPublished by Broadway Business, an imprint of the Crown Publishing Group, a division of Random House, Inc. 2008 | 256 pg. | ISBN: 978-0385523882
3.Fool's Gold
A journey into the arcane heart of financial darkness: how J.P. Morgan insiders took a wrong turn and caused a wreck.
Gillian Tett | Copyright (c) 2009 by Gillian Tett. Reprinted by permission of Free Press, a division of Simon & Schuster, Inc., N.Y. 2009 | 256 pg. | ISBN: 9781416598572
4.Uranium
The inner secrets and central role of uranium, the mysterious natural source of limitless energy and danger.
Tom Zoellner | Viking Press 2009 | 352 pg. | ISBN: 9780670020645
5.Wired to Care
Why empathetic companies do well ... or why act like you have a reptilean brain when your customers are all heart?
Dev Patnaik | Copyright (c) 2009 by Jump Associates LLC Published by FT Press 2009 | 272 pg. | ISBN: 9780137142347
Do you tweet, troll, lurk or plurk online? This guidebook to social media will make you a master of the Web.
Lon Safko and David K. Brake | Wiley 2009 | 840 pg. | ISBN: 9780470411551
2.Buyology
Why do you buy what you buy? Chances are, not for the reasons you assume.
Martin Lindstrom | Copyright (c) 2008 by Martin LindstromPublished by Broadway Business, an imprint of the Crown Publishing Group, a division of Random House, Inc. 2008 | 256 pg. | ISBN: 978-0385523882
3.Fool's Gold
A journey into the arcane heart of financial darkness: how J.P. Morgan insiders took a wrong turn and caused a wreck.
Gillian Tett | Copyright (c) 2009 by Gillian Tett. Reprinted by permission of Free Press, a division of Simon & Schuster, Inc., N.Y. 2009 | 256 pg. | ISBN: 9781416598572
4.Uranium
The inner secrets and central role of uranium, the mysterious natural source of limitless energy and danger.
Tom Zoellner | Viking Press 2009 | 352 pg. | ISBN: 9780670020645
5.Wired to Care
Why empathetic companies do well ... or why act like you have a reptilean brain when your customers are all heart?
Dev Patnaik | Copyright (c) 2009 by Jump Associates LLC Published by FT Press 2009 | 272 pg. | ISBN: 9780137142347
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