The story appears on

Page A6

July 16, 2011

GET this page in PDF

Free for subscribers

View shopping cart

Related News

Home » Opinion » Book review

Business Books TOP FIVE US (Jul 15, 2011)

1.THE Thank You Economy

If your firm isn't already using social media, it clearly doesn't care about its customers. Here's how to change that perception.

Gary Vaynerchuk | Copyright @ 2011 by Gary VaynerchukPublished by arrangement with HarperBusiness, an imprint of HarperCollins 2011 | 256 pg. | ISBN: 9780061914188


2.Poke the Box

Being the "idea guy" won't get you anywhere unless you are also the "get started" guy.

Seth Godin | The Domino Project 2011 | 96 pg. | ISBN: 9781936719006


3.Triumph of the City

Cities are good for you, good for ideas and good for the planet.

Edward L. Glaeser | Penguin Press 2011 | 352 pg. | ISBN: 9781594202773


4.Evidence-Based Training Methods

Programs that most corporate trainers believe educate students probably don't work.

Ruth Colvin Clark | ASTD Publications 2010 | 280 pg. | ISBN: 9781562867041


5.Everything I Know About Marketing I Learned From Google

Learn the marketing secrets of Google, the world's most valuable brand.

Aaron Goldman | McGraw-Hill 2010 | 256 pg. | ISBN: 9780071742894




 

Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.

沪公网安备 31010602000204号

Email this to your friend