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July 30, 2011

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Business Books TOP FIVE US (Jul 29, 2011)

1.THE Thank You Economy

If your firm isn't already using social media, it clearly doesn't care about its customers.

Gary Vaynerchuk | Copyright @ 2011 by Gary Vaynerchuk Published by arrangement with HarperBusiness, an imprint of HarperCollins 2011 | 256 pg. | ISBN: 9780061914188


2.Macrowikinomics

Global connectivity is changing the world and your place in it.

Don Tapscott and Anthony D. Williams | From MACROWIKINOMICS by Don Tapscott and Anthony D. Williams Summarized by arrangement with Portfolio, a member of Penguin Group (USA) Inc. 2010 | 432 pg. | ISBN: 9781591843566


3.Supply Chain Security

Due to theft and fraud, 15 percent of goods shipped globally do not reach their destination. Does your firm have a defense?

Andrew R. Thomas | Praeger 2010 | 476 pg. | ISBN: 9780313364204


4.Sticky Marketing

If you earned your degree in marketing more than five years ago, you need to read this book.

Grant Leboff | Kogan Page 2011 | 240 pg. | ISBN: 9780749460501


5.Building Social Business

Inside look at how commerce and capitalism can address crucial social problems

Muhammad Yunus | Copyright @ 2010 by Muhammad Yunus

Published by Public Affairs, a member of the Perseus Group LLC 2010 | 256 pg. | ISBN: 9781586488246


 

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