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Business Books TOP FIVE US (Nov 5, 2010)
November 6, 2010, Saturday
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Print Edition
Print Edition
1.WHEN I Stop Talking, You'll Know I'm Dead
How to promote fearlessly: Jerry Weintraub explains his daring, star-filled career.
Jerry Weintraub | Twelve 2010 | 304 pg. | ISBN: 9780446548151 2
2.Fault Lines
Are global crashes inevitable? Not necessarily. Here's how to fill in the fissures in the earth.
Raghuram G. Rajan | Princeton UP 2010 | 272 pg. | ISBN: 9780691146836
3.Marketing 3.0
Marketing 3.0 is the fresh way to reinvigorate your marketing campaigns with meaning, purpose and new-wave high tech.
Philip Kotler, Hermawan Kartajaya and Iwan Setiawan | John Wiley & Sons, Inc. 2010 | 188 pg. | ISBN: 9780470598825
4.Delivering Happiness
Tony Hsieh, CEO of Zappos, explains how to "deliver happiness" and high heels.
Tony Hsieh | Business Plus 2010 | 272 pg. | ISBN: 9780446563048
5.Wander Woman
What do women in corporate jobs really want? No, not just money and power, but something much harder to attain than that.
Marcia Reynolds | Berrett-Koehler 2010 | 192 pg. | ISBN: 9781605093512
How to promote fearlessly: Jerry Weintraub explains his daring, star-filled career.
Jerry Weintraub | Twelve 2010 | 304 pg. | ISBN: 9780446548151 2
2.Fault Lines
Are global crashes inevitable? Not necessarily. Here's how to fill in the fissures in the earth.
Raghuram G. Rajan | Princeton UP 2010 | 272 pg. | ISBN: 9780691146836
3.Marketing 3.0
Marketing 3.0 is the fresh way to reinvigorate your marketing campaigns with meaning, purpose and new-wave high tech.
Philip Kotler, Hermawan Kartajaya and Iwan Setiawan | John Wiley & Sons, Inc. 2010 | 188 pg. | ISBN: 9780470598825
4.Delivering Happiness
Tony Hsieh, CEO of Zappos, explains how to "deliver happiness" and high heels.
Tony Hsieh | Business Plus 2010 | 272 pg. | ISBN: 9780446563048
5.Wander Woman
What do women in corporate jobs really want? No, not just money and power, but something much harder to attain than that.
Marcia Reynolds | Berrett-Koehler 2010 | 192 pg. | ISBN: 9781605093512
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