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June 5, 2016

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Restaurant adds dog menu to woo diners

Source: AFP | June 5, 2016, Sunday | Print Edition

DOGS sniffing hopefully at cafe tables are a common sight the world over — but in Sweden, one restaurant chain is serving up a dedicated menu for canines, complete with imitation beer.

Man’s best friend can now sup on cod or organic beef at Avenyfamiljen in the city of Gothenburg, with non-alcoholic “dog beer,” made from beef stock, set to be added to the menu from July.

“For a couple of years we’ve allowed dogs into our restaurants — the next step was to offer water bowls, and now we also offer a special dog menu,” restaurant boss Tobias Hamberg said. “Most dogs prefer the beef, and they usually take their meals on the floor near to the feet of their owners.”

Like a few other eateries around the globe that offer up pet treats, Avenyfamiljen and two other restaurants from the same chain are hoping the move will attract custom from diners who just can’t bear to leave their furry friends at home. Doggy meals at Avenyfamiljen, which the restaurant buys ready-made, will set the owner back 50 kroner (US$6).

The goal is “to attract a new kind of guest — ones who can’t leave their dogs for more than an hour at home,” said Hamberg.

“Food service is a very competitive market — we always need to find a new ways to make competitive offers for our customers. At the moment we just allow dogs. But who knows — in the future we might build restaurants just for animals,” he joked.

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