Diamond rings crafted
April 27, 2014, Sunday
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Print Edition
Print Edition
DE Beers recently announced the introduction of “For You, Forever,” a global in store service inviting clients to have their diamond engagement ring individually crafted. Brand ambassadors are on hand to guide customers through the process of selecting their desired setting and diamond through a specially created iPad application. De Beers provides original drawings and the inspiration behind its designs. All cuts are available in a range of carat weights, colors and clarity.
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