Styles of Shanghai Fashion Week
THE 800 Show on Changde Road was unusually crowded last week during the biannual Shanghai Fashion Week.
Every day, from day to night, the Starbucks at the entrance of the venue was filled with fashionistas, or rather, fashionista wannabes, dressed up in interesting, exaggerated outfits. They were asked by fashion photographers to pose for "street style" pictures.
Inside the venue, young fashion designers from home and abroad showcased their latest collections. Many of them used multi-media videos as background. For the opening show, local fashion brand Content commissioned a video telling inspirations and stories behind the collection, a tribute to what Karl Lagerfeld did for his Chanel show in Shanghai back in 2009.
Helen Lee, one of the earliest homegrown independent designers, announced that she's officially back to the game with a collection titled "Open Black" of dresses made from silk, chiffon and wool materials often used to make carpets. She said she thought of giving up two years ago, but decided to return to her beloved fashion scene; she recently set up a new flagship store on Fumin Road.
Swedish fashion design duo Linnea Carlgren and Petra Thoms brought to Shanghai Noir & Blanc, a label based on strong silhouettes, geometrical shapes and glossy fabrics. Their collection is available at Gote Gota, China's first Scandinavian concept fashion boutique on Xiangyang Road S.
Other Shanghai-based fashion houses, including Where What Who, Elysee Yang and Vint@ge Future, also displayed their collections inspired by outer space, movies, 1930s fashions and vintage silhouettes.
Designers tend to combine different fabrics, light and heavy, in one piece. Helen Lee's new collection is defined by the generous use of wool materials that are often seen in home decoration pieces, such as carpets. She aptly combines the wool with silk and chiffon in one dress.
Where What Who, on the other hand, introduces silver, spaceship-inspired materials and shining PVC in red and beige, to their outer space-inspired collection titled "Mad Mars."
Going back to the old days to look for inspirations is common for designers nowadays. Elysee Yang went back to the 1930s Parisian street style and created outfits in the sharp silhouette of smoking suits, and feminine pieces made of luxe fabrics, with delicate prints and bold colors.
Another pair of Chinese designers, Wang Zhongzi and Yau Kaiyeung, named their label "Vint@ge future," introducing a collection featuring dresses and hair accessories like the "Space Age" works by Pierre Cardin.
Both Shanghai-based designer Helen Lee and Swedish fashion design duo Linnea Carlgren and Petra Thoms have chosen the two classic hues as the base of their new collections.
"Black absorbs all the colors whereas white epitomizes all," Lee said. She created body-conscious dresses and voluminous coats in pure white, tailored blazers and skinny pants in black.
Black is apparently the most popular color with all the other local fashion designers, a staple color on the runway.
Local fashion brand Content displayed dresses, tops and jumpsuits in prints based on photographs of Shanghai street scenes.
Swedish designers Carlgren and Thoms used geometric prints very similar to those Riccardo Ticci created for Givenchy a few seasons ago.
Shanghai homegrown fashion house Where What Who's fall/winter 2011 collection is inspired by outer space, and features prints based on the big bang theory, stars and lightning.
Every day, from day to night, the Starbucks at the entrance of the venue was filled with fashionistas, or rather, fashionista wannabes, dressed up in interesting, exaggerated outfits. They were asked by fashion photographers to pose for "street style" pictures.
Inside the venue, young fashion designers from home and abroad showcased their latest collections. Many of them used multi-media videos as background. For the opening show, local fashion brand Content commissioned a video telling inspirations and stories behind the collection, a tribute to what Karl Lagerfeld did for his Chanel show in Shanghai back in 2009.
Helen Lee, one of the earliest homegrown independent designers, announced that she's officially back to the game with a collection titled "Open Black" of dresses made from silk, chiffon and wool materials often used to make carpets. She said she thought of giving up two years ago, but decided to return to her beloved fashion scene; she recently set up a new flagship store on Fumin Road.
Swedish fashion design duo Linnea Carlgren and Petra Thoms brought to Shanghai Noir & Blanc, a label based on strong silhouettes, geometrical shapes and glossy fabrics. Their collection is available at Gote Gota, China's first Scandinavian concept fashion boutique on Xiangyang Road S.
Other Shanghai-based fashion houses, including Where What Who, Elysee Yang and Vint@ge Future, also displayed their collections inspired by outer space, movies, 1930s fashions and vintage silhouettes.
Designers tend to combine different fabrics, light and heavy, in one piece. Helen Lee's new collection is defined by the generous use of wool materials that are often seen in home decoration pieces, such as carpets. She aptly combines the wool with silk and chiffon in one dress.
Where What Who, on the other hand, introduces silver, spaceship-inspired materials and shining PVC in red and beige, to their outer space-inspired collection titled "Mad Mars."
Going back to the old days to look for inspirations is common for designers nowadays. Elysee Yang went back to the 1930s Parisian street style and created outfits in the sharp silhouette of smoking suits, and feminine pieces made of luxe fabrics, with delicate prints and bold colors.
Another pair of Chinese designers, Wang Zhongzi and Yau Kaiyeung, named their label "Vint@ge future," introducing a collection featuring dresses and hair accessories like the "Space Age" works by Pierre Cardin.
Both Shanghai-based designer Helen Lee and Swedish fashion design duo Linnea Carlgren and Petra Thoms have chosen the two classic hues as the base of their new collections.
"Black absorbs all the colors whereas white epitomizes all," Lee said. She created body-conscious dresses and voluminous coats in pure white, tailored blazers and skinny pants in black.
Black is apparently the most popular color with all the other local fashion designers, a staple color on the runway.
Local fashion brand Content displayed dresses, tops and jumpsuits in prints based on photographs of Shanghai street scenes.
Swedish designers Carlgren and Thoms used geometric prints very similar to those Riccardo Ticci created for Givenchy a few seasons ago.
Shanghai homegrown fashion house Where What Who's fall/winter 2011 collection is inspired by outer space, and features prints based on the big bang theory, stars and lightning.
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