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March 30, 2014

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TV suppliers may expand

ONLINE retailer Amazon.com plans to enter the battle for living-room viewership in the coming months, launching a free, ad-supported streaming TV service, the Wall Street Journal reported on Thursday, citing anonymous sources.

Amazon is likely to stream original, self-produced TV series and perhaps licensed programming for free to viewers, the Journal reported. The newspaper said it was unclear how such a service would be delivered to consumers. Amazon declined to comment, but said it will hold a press conference in New York on Wednesday, a rare move that comes amid rife speculation that it will unveil a streaming device, such as a set-top box, to rival the Apple TV and Google Chromecast.

Speculation is that Amazon will launch a streaming device, a set-top box or plug-in device, or “dongle.”


 

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