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Users to design own phones
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Motorola wants to let consumers design their own smartphones.
The Google-owned manufacturer has launched Project Ara to create a free, open and standardized platform to let people pick and choose components they want in their phones, Motorola said this week.
The goal is to create a standard endoskeleton, or frame, that can hold different modules, like extra-powerful processors, additional batteries or memory chips for storing more music, all based on the customer’s preferences.
“Our goal is to drive a more thoughtful, expressive and open relationship between users, developers and their phones,” Motorola said.
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